The Business of Hockey

Goal

Design an Ad for the Globe and Mail that promotes the new Online Hockey MBA course.

Process

Athabasca University: Faculty of Business, recently created the first MBA in Hockey. The course was designed for high profile, hockey professionals. The ad needed to reflect the AU brand as well as show off the professionalism of the course.
Photograph Credit: Ian Grant

Tools

• Adobe Illustrator
• Adobe InDesign
• Adobe Photoshop